71 votes
subscribe to / display an RSS feed as a column
When you click "Add Column" add an option to enter the URL of an RSS/Atom feed (such as a blog you follow). hootsuite then displays the recent items from that feed in the column.
Status:
under review
This would in essence mean becoming an RSS reader -- functionality that goes beyond simply supporting social network APIs.

Xspringe
Another vote for this. Would love hootsuite to be the central application where all the information from various sources that is relevant to me flows into. It's a major inconvenience to have to constantly switch apps.
This kind of functionality is very rare with your competitors and would definitely provide significant added value to your users. Not to mention that the more time they spend using hootsuite the better it is for you :)
John E
I agree - you already have RSS/ATOM capability -- I just don't want HootSuite to repost any of the feeds. I'd love to use this and not have to have yet another application for RSS feeds.
Julia Regravoe
This would be an excellent addition to Hootsuite, and quite a good fit for the columns layout.
bdozorets
I just love hootsuite. And i hate the idea , that i need to additionally open google.reader to read rss\atom. Please add this function ! Everyone will be happy with this.
Masa Nakamura
I will be very glad if Hootsuite has an RSS reader functionality!