Compare 2016 vs 2017 data
I think Hootsuite should update to allow the comparison between a certain date range from 2017 to the same date range from a previous year. For example, I would like to advertise how well my social media posts for the Valentine's period performed. Currently I can only compare this period (1st February-14th February) to it's previous period of the last 2 weeks of January. Not very useful really! Ideally I would be able to compare 1st-14th Feb 2017 to 1st-14th Feb 2016 to see if our 2017 campaigns were more successful, if our growth has led to more engagement of posts etc. This should definitely be a feature!