Hootlet UTM Parameters
I recommend changing the Hootlet link shortener box because it not only would make the box that is visible (which otherwise shouldn't be visible) useful but, it would also allow marketers to easily post to social media with their own UTM schema. Just an idea when trying to keep your product competitive. Even better add a function that adds in UTM schema and you will work even better with Google Analytics. It can be done easily with concatenate on excel so it shouldn't be too hard to change.